Blog Archives

Snapshots from visiting ‘affordable’ housing projects in Bangalore- May 31, 2012

Affordability is relative, for sure. But when those who profess to be socially inclined build ‘affordable’ projects that are clearly catering to techies and professionals, I wonder who they think they are fooling. It is far easier to accept and understand mistakes in judgement made by a social developer when you clearly see their affordable projects are designed for low-income people. Yes, it is a hard market, but no, playing with nomenclature isn’t really fair. Yet, they say all is fair in low, war and business. And when profits get hit, strategies are known to go haywire and even the vision statement changes.

We saw two projects in Bangalore. The first, by Janaagraha, is an impressive project. One that appeals and invites even as you approach it, one that has tried its best to play fair, but also one with many loose ends (no electricity supply, stilted parking that cannot be accessed really because of crazy slope designs). The quality of construction is commendable and families we interviewed were thrilled to live here.

The second, by VBHC, was swank, used an efficient aluminum formwork technology to achieve efficiency, speed and quality. Safety, excellent finishes and the planning of the site smacked of middle class customers and sure enough, the prices range between 7 and 20 lakhs, with few units at the lower end and many more at the higher end of the price spectrum. Young IT professionals seems to be the target customer here; no auto drivers or factory workers would live here I think.

It was very interesting to see both these projects. The baby steps to what is hopefully set to grow into a more robust, well developed market in the future, to which the ratings we are working on will contribute. Here are a few snapshots from the site visits. Keep in mind- What I click is what I feel, not what I want to show you, the reader!

The skeleton

Satisfied customer #1

Satisfied customer #2

Hard hats

Nipesh with his inimitable grin!

Barefaced lie- The smallest apartment cost 9.2L. Talk about hidden costs!

%d bloggers like this: